Primo Personal Loans — Price Place: contact and location details
Published information, not a certification of licensing or walk-in service. Listed times are local.
Madison
Primo Personal Loans — Price Place
359 Price Pl, Suite A, Madison, WI 53705
Published schedule:
Day
Hours
Mon–Fri
7:00 AM–8:00 PM
Sat–Sun
9:00 AM–6:00 PM
Primo now calls itself a direct lender in its Terms. Independently confirm the legal entity and whether this address provides in-person service; directions remain withheld. [R02][E01]
Published number, for confirming identity and address only: (608) 765-8788.
Sources checked: September 23, 2026. A current license and Google business profile were not independently verified.
This is an address search, not a verified route to an operating store. Confirm the operator, unit and service before travelling.
Price Place Primo listing: connection service or lender?
An advertised address and a lender claim do not establish a licensed, staffed customer counter.
Address enquiry
Ask if a staffed counter exists at the exact suite and what it does.
Resulting offer
Identify the legal creditor and the disclosure belonging to that offer.
Existing request
Retain each company’s reference and follow up through its own channel.
Choose your next step
First enquiry
Ask if a staffed counter exists at the exact suite and what it does.
I am comparing terms
Identify the legal creditor and the disclosure belonging to that offer.
An account or contact already exists
Retain each company’s reference and follow up through its own channel.
Start with the role stated in the Terms
The current Terms authorize credit inquiries. Ask which company makes the credit decision and what records are reviewed before supplying sensitive information. The location page alone does not establish licensing or a staffed lending counter. [E01][R02]
Separate a request from accepting an agreement
Keep the original request website, the responder and the actual creditor as distinct names. A confirmation that information was sent is not a signed loan or a promise that money will be offered.
Situation
Useful next step
Address enquiry
Ask if a staffed counter exists at the exact suite and what it does.
Resulting offer
Identify the legal creditor and the disclosure belonging to that offer.
Existing request
Retain each company’s reference and follow up through its own channel.
Before sending documents, establish who receives them and why they are needed. Keep copies through a secure channel; do not send banking passwords or sign-in codes. Preparing documents does not commit you to accepting an offer.
Compare equal usable cash after a connection
A later offer can have a stated balance different from the money delivered.
Illustrative arithmetic, not this provider’s offer.
Scenario item
Amount or result
Example stated balance
$700.00
Retained charge
$35.00
Cash delivered
$665.00
Expense still to pay
$700.00
Shortfall left
$35.00
This does not cover a $700 expense. Do not rank an offer as cheaper solely because its installment is smaller. Ask for comparisons based on equal usable cash, all fees, every payment and the actual dates. None of these figures is a Primo or partner quote.
Ask who receives the information before submitting it
Establish which party receives the request, what additional review it may perform and where its disclosure can be retained. Do not read a broad marketing consent as an explanation of a later payment authorization.
When a responder calls, ask for its legal name and a verified callback route. Knowledge of information in your request is not enough to prove that a caller is the company you intend to deal with.
Terms to obtain in writing
An example amount is not this location’s price. Decide from the identified creditor’s actual offer, not an advertised maximum or a directory estimate.
Item to establish
Specific check
Creditor and product
Legal company, branch and contract type, not only a trading name.
APR, charges and term
Obtain figures from your offer; this profile does not set them.
Permissions
Separate income verification, credit review and payment authorization.
Payment and receipt
Accepted method, any channel fee and posting date.
Use the linked state resource to identify the framework and verification route relevant to the product. No individual license verification is claimed for this business. [J01]
Resolve the Price Place counter before travelling
The advertised contact and hours are reproduced as website statements, not independently verified walk-in access. Directions are withheld because the physical lending role was not established.
If the office’s function remains unclear, use a separately verified provider. For an urgent bill, seek a documented extension while comparing offers rather than counting an unconfirmed request as available cash. [R02]
Questions before continuing
Is Primo the creditor here?
The current Terms claim a direct-lender role. Verify the creditor independently before accepting an offer. [E01]
Why are directions unavailable?
A staffed lending counter at this suite was not independently established.
Does this profile send personal data?
No. There is no application submission here.
Related decisions
Sources and scope
Sources describe rules and resources; they do not endorse Bottom Dollar or certify listed businesses. Numerical examples are calculations, not offers.
